Topic Outcomes
At the end of this topic, you should be able :
1. Apply the economic concepts and techniques in the business settings.
Topic Outcomes
At the end of this topic, you should be able :
1. Understand the importance of external economic environment in making managerial decisions at the firm level.
2. Understand the national economy, its composition, measurement, and comparisons over time.
3. Understand the concepts of GDP, GNP, Real and nominal values, price index, interest rates and inflation
Topic Outcomes
At the end of this topic, you should be able :
1. Make a critical view of the theory of the firm and its goals.
2. Understand the basic market forces – demand and supply and their interaction.
3. Understand the concept of market equilibrium price.
Topic Outcomes
At the end of this topic, you should be able :
1. Understand the market structure and its influence on pricing/competitive strategy.
2. Understand perfect competition and profit maximization in the short run and long run.
Topic Outcomes
At the end of this topic, you should be able :
1. National economy – performance indicators (GDP/GNP).
2. Inflation – measurement and contributing factors.
3. Economic fluctuations – business cycles.
4. Fiscal and monetary policies to curb inflation and maintain economic stability.
Topic Outcomes
At the end of this topic, you should be able :
1. Understand market structure and its influence on pricing/competitive strategy.
2. Understand perfect competition and profit maximization in the short run and long run.
Topic Outcomes
At the end of this topic, you should be able :
1. Learn and practice the important applications of Managerial Economics.
About this Course
Written by fellow Instructor, this course explains about economic analysis is required for various concepts such as demand, profit, cost, and competition. Managerial economics is the study of how economic forces affect organizations and how their leaders can use economic principles to achieve optimal outcomes (Mark Hirschey and Eric Bentzen).
Course Synopsis
This course seeks to enhance students’ understanding of the micro and macroeconomic environment which affect a business and decision making by managers. Discussions will focus on basic models of the firm, examines some of the criticisms of the model and offer alternatives in its place. Factors influencing a firm’s supply and demand and price, various elastic ties and market structures in which the firm is operating will also be discussed. Finally, attention is given to discuss the determination of national income, inflation and unemployment, theory and the practice of government fiscal and monetary policy affecting the firm’s decision making.
Transferable Skills
Scientific methods, critical thinking and problem solving skills
How it Works
Through easy-to-understand text lessons, this course will provide you with specific topics you may encounter as you work on through your own learning. Each lesson and its corresponding activities can also be accessed on any mobile device, at any time.
This course includes:
How to Pass
You have to complete all the learning activities and assignments, and sit for the online final examination. Assessments will be given to evaluate whether you have achieved the Course Learning Outcomes. You are able to download with a Certificate of Completion upon finishing all the learning materials. Certificate of Achievement is also available to be download upon passing all the assessments. The examination will be conducted at a scheduled time and date.
Credit Earn
Earning and transferring credit to the Master of Business Administration in School of Management at AeU.
*Applicants must fulfill the standard entry requirements and course credit transfer eligibility criteria for each programmes.
1 - Apply the macroeconomic theories related to the functioning and operations of organisations. |
2 - Analyse the economic factors related to and that had impacts on organisations function. |
3 - Demonstrate students' knowledge and analytical thinking of the subject matter through group discussions and written assignments |
Completion of:
Completion of: